Social Media Marketing Vs Social Media Optimization

ON Page SEO

Social media marketing refers to the use of social media platforms to promote a product, service, or brand. It involves creating and sharing content, running ads, and engaging with users in order to drive awareness and generate leads.


Social media optimization, on the other hand, refers to optimizing a website and its content to improve its visibility and ranking on social media platforms. This includes techniques such as using relevant keywords, creating meta tags, and integrating social media sharing buttons. The goal of social media optimization is to drive more traffic to a website from social media platforms.


In summary, social media marketing is focused on promoting a brand on social media platforms, while social media optimization is focused on optimizing a website for better visibility and engagement on social media platforms.


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